Value, like beauty, is in the eye of the beholder. What is something worth to you? How do you determine that?
Do you shop by price or by convenience and time? Do you buy what a celebrity endorses? What your friends buy? Or do you have a belief system that guides what you purchase? For example, environmental advocates will buy green products; teetotalers will not buy alcohol; religious views influence the movie ticket bought.
Price shoppers will only buy what is on sale, with a coupon, or at discount chains. They are not shopping the true value of the product or service, but only that they can get something cheap. They’re valuing price over other values such as customer service, longevity of the product, personalization and care by the service.
You will get what you pay for. You can’t have steak and pay a McDonald’s price.
The cheap product will wear out faster, be bad for one’s health, not achieve what was expected, or cause problems unexpectedly. A cheap car part will break faster, a cheap shirt will fall apart in the laundry, a cheap meal is probably filled with unhealthy fillers.
A cheap service will also be inadequate for your realistic needs. If you hire a cheap maid service, don’t complain if there is still dust under the bed and on the baseboards. If you obtain a basic bare-bones service, don’t expect a whole lot of magic from it unless you want to upgrade to (and pay for)a better level.
Paying for a good product or service at its proper value price will yield long term happiness whether it’s for home or business. Your clothes will last longer, your car part will work longer, your meals will be healthier, and your house will be cleaner.
For your business, skimping on services is the fastest way to have problems. Would you hire a cheap lawyer right out of law school or an experienced one with pricing to match? How about an accountant that flunked the CPA test 10 times, but oh, his prices are great. Wearing a disposable shirt or eating a dollar hamburger is one thing, but would you trust your business to someone who charges really cheap prices and promises full-service?
(BTW, I offer a low-cost Micro Business program that offers 10 posts per month vs. 64+ posts per month and is priced accordingly. See the Services tab drop down for more. This program is to help tiny businesses maintain at least a minimal social media presence for one year, tops. Certain rules apply.)
There is no long-term value to cheap. Cheap is detrimental to your well-being and that of your business. Pay the price and receive the better value you expect. It is truly more beneficial and cost effective over the longer term. Think big picture rewards and you will never buy cheap again.
If you are tired of throwing away your money on cheap social media marketing services, please contact Miller Finch Media at firstname.lastname@example.org or call us at 770-289-5681 M-F 9-6. We are not the cheapest, but we are the most cost-effective, professional, and reliable. Thank you for your interest.
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